Feels very strange to say that the author's subjective taste is 'right' in some sense. I get it... he's a designer with experience, but his experience has only

Feels very strange to say that the author's subjective taste is 'right' in some sense. I get it... he's a designer with experience, but his experience has only allowed him to move closer to his own taste. Unless you believe in aesthetic absolutism... But the answer to better typography as I see it is just a lot more exposure (enormous amounts) to typography in context of websites, curating this gigantic collection down to the most inspiring/impressive, and then remixing to one's taste. E.g. check sites like fontsinuse.com for ideas.