Either this guy has a wrong definition of "counterculture" or I do. It seems that he is actually writing about a monoculture or homoginizing of mainstream media

Either this guy has a wrong definition of "counterculture" or I do. It seems that he is actually writing about a monoculture or homoginizing of mainstream media - both of which I could see making an argument for - but in my mind, a counterculture isn't going to produce a box office success or a top 40 song. If it does then it isn't counterculture any more. It has been assimilated and commoditized to become mainstream culture.