I think the problem and opportunity for Microsoft's stores is the relatively constant changes in products. Apple has it fairly easy. 4 main products (Air, Pro,

I think the problem and opportunity for Microsoft's stores is the relatively constant changes in products. Apple has it fairly easy. 4 main products (Air, Pro, iPhone, iPad) which change rarely, and usually have a long lead up to a new release. Microsoft will find that in PCs, tablets and phones, keeping store employees informed of what is on the floor, and the capabilities of these devices will be a challenge. Particularly with new devices being released every few months. Of course, this also could make the Microsoft stores more interesting as there is always some new gadget to see and play with.