I can imagine the costs of supporting users and data sync over web, desktop apps, mobile apps on all platforms. Wunderlist had paid accounts which allowed more

I can imagine the costs of supporting users and data sync over web, desktop apps, mobile apps on all platforms. Wunderlist had paid accounts which allowed more themes, but I remember most of the other features were on-par with free accounts. Other list apps have become more of a todo list app. Wunderlist encouraged all kinds of lists. - movies to watch. - packing list for weekend trip. - shopping list. - yardsale items.