I didn't quite believe you, but: > 5. Exponential Thinking > Our brains think incrementally by default. > But as Astro Teller said: “It’s usually easier to m

I didn't quite believe you, but: > 5. Exponential Thinking > Our brains think incrementally by default. > But as Astro Teller said: “It’s usually easier to make something 10x better than it is to make it 10% better.“ That's a whole chapter, containing no information, but at least one piece of non-sense and one bizarre error, placed in sequence as if there's any relation between them.