They aren't models in any way I understand the term. I called them tools in my comment. It's a good list but comes with just enough explanation to misunderstan

They aren't models in any way I understand the term. I called them tools in my comment. It's a good list but comes with just enough explanation to misunderstand what they are if you don't research or already know the tool. In short, I believe the author is making a sales pitch, not writing an article.