if this is true we're entering a faster hype cycle for social media platform. I wonder if it is because of the nature of TikTok vs. Instagram where you don't s

if this is true we're entering a faster hype cycle for social media platform. I wonder if it is because of the nature of TikTok vs. Instagram where you don't see your friends in TikTok for the most part but Instagram has both your friends posts and popular/viral contents