This (like most SEO things) is very execution dependent if it's good or bad. For every chicken pot pie recipe that starts with a 4 page anecdote about their co

This (like most SEO things) is very execution dependent if it's good or bad. For every chicken pot pie recipe that starts with a 4 page anecdote about their college days there's other folks making mistakes in the opposite direction. A friend had a client that didn't want to "waste time" on writing product descriptions for the items they were selling on their Shopify store. For the type of B2B+SaaS type articles I interact with it mostly comes down to me encouraging them to "dig deeper" into the actual topic and answer more questions around the core topic (edge cases, how using different OSs change things, latency impact), etc.