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Do you have a source for that claim? Because the store did not pop up until the same era as USB and Windows support.
by TruthElixirX 15y ago
Do you have a source for that claim? Because the store did not pop up until the same era as USB and Windows support.
- pohl 15y agoDoug Morris, as quoted in Steve Knopper's book, as related in the recent Fortune magazine's special edition re: Steve Jobs, page 14: http://en.wikipedia.org/wiki/Doug_Morris http://en.wikipedia.org/wiki/Doug_Morris Jobs cleverly made his pact with the record labels when iTunes worked only on Macs, which in 2002 had a personal-computing market share in the low single digits. Apple's humble position - before iTunes became compatible with Windows, expanding its potential market share to nearly all PCs - was a virtue. This made iTunes an experiment rather than a destructive paradigm shift. "I don't understand how Apple could ruin the record business in one year on Mac," said Doug Morris, the head of Universal Music, according to Appetite for Self-Destruction, a new book about the record industry's ills by Rolling Stone writer Steve Knopper. "Why shouldn't we try this?"
- ZeroGravitas 15y agoThis doesn't substantiate the claim that it was "cunning", i.e. a planned ruse by Apple. I can still remember the disbelief when iTunes was ported to Windows so I'll need some convincing that Steve Jobs was so ahead of the game that he started out by playing possum in order to lull the labels into a false sense of security. Was the lack of Firewire adoption also part of this masterplan+
- pohl 15y agoMy bad. I thought TruthElixirX was asking for a source for the bit about the record labels. You could be right, but honestly I didn't want to take your position for fear of putting Steve on too high of a pedestal - for it would strain credulity for someone to have had his impact on six industries without the application of strategic thinking. It would be truly god-like to have stumbled into it all via mediocrity.