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Unless the recession is large enough to end the concept of commerce, advertising is not going anywhere. People will continue to buy things, it’s just that what
by CaveTech 4y ago
Unless the recession is large enough to end the concept of commerce, advertising is not going anywhere.
People will continue to buy things, it’s just that what those things are may shift.
- razmooo 4y agoPeople will only continue to buy things, if they have a job and some spendable income.
- Breza 4y agoPeople have been arguing that the ad tech industry is overdue for a reckoning due to its opacity and overblown promises. The book Subprime Attention Crisis is one treatment of the topic. Tightening brand budgets might force that reckoning.