I hate Facebook as much as the next guy, but this part is correct: The things people say they don’t want to do and what they actually don’t do are often surpri

I hate Facebook as much as the next guy, but this part is correct: The things people say they don’t want to do and what they actually don’t do are often surprisingly different When television ratings measurement started moving from people writing down their viewing habits in a diary to automated system measuring what they were actually watching, suddenly "PBS" ratings tanked, and have stayed down in automated measurements. The same thing happened in radio. People would write down that they listen to whatever station was trendy, or cool, or advertised the most. But when Portable People Meters became a thing, we found out that people listen to a little bit from all different kinds of radio stations. People are sometimes untruthful. Even when they're assured of anonymity.