The author seems to be suggesting that the reason it’s “hell” and “horrible” is that we’re not “used to” it and it’s “rare”, concluding “it doesn’t have to be t

The author seems to be suggesting that the reason it’s “hell” and “horrible” is that we’re not “used to” it and it’s “rare”, concluding “it doesn’t have to be that way” and “we can go so far beyond that”. If that wasn’t your takeaway, then great—I wish there were more designers like you.