I think it may just be the office software category that hasn't been entirely ossified into a single product as of yet. If you want a word processor and a sprea

I think it may just be the office software category that hasn't been entirely ossified into a single product as of yet. If you want a word processor and a spreadsheet editor, you have Microsoft Office. Or if you hate Microsoft (and yourself), you have Google Workspace. And that's it. There's not a huge amount of room for new competitors in that space, because a Microsoft Office product doesn't have to be the best at what it does, it just has to be included free with Office and it wins (see Microsoft Teams, and I guess, lol, Google Meet). The todo/planning area really isn't satisfactorily filled by Office or Workspace, so there's room for competitors to jump in and play still. And it's a huge market not currently filled by one of the big product suites there. Of course, the downside is that as soon as Microsoft clones your product as part of Office, your business is dead. Calendly and such set a whole new trend of meeting scheduling behavior, and now Microsoft and Google both built the functionality directly into their platforms.