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Looks like they slowed the marketing spend pre-ipo: http://siteanalytics.compete.com/groupon.com/ http://siteanalytics.compete.com/groupon.com/
by klochner 15y ago
Looks like they slowed the marketing spend pre-ipo:
http://siteanalytics.compete.com/groupon.com/ http://siteanalytics.compete.com/groupon.com/
- raganwald 15y agoOf course they did. Question is, is that “organic” slowing of marketing spend because they are able to leverage their existing relationships and customer base to make money? Or is this just a way of making the company appear to lose less money in the short term to appease the critics? Now if you’ll excuse me, I have popcorn on the stove, gotta run.