Sometimes it's cheaper not to be smart. It's often the case. Because the reality is, most poeple aren't smart. They're average. If you're entire case depends on

Sometimes it's cheaper not to be smart. It's often the case. Because the reality is, most poeple aren't smart. They're average. If you're entire case depends on "we're smart" then more often than not you're going to end up with egg on your face. Your solution is to spend time and money on reducing costs. This only makes sense when the costs to move outweigh the costs to reduce costs.