Look at the many newspaper and magazine apps on the iPad. They often contain interactive content - videos, graphs you can blow up, slide shows, and so on. And

Look at the many newspaper and magazine apps on the iPad. They often contain interactive content - videos, graphs you can blow up, slide shows, and so on. And I'd say they're better for that. If the Kindle Fire is going to compete with the iPad for those formats, it needs to provide a similar experience.