The new logo was hideous and the giant square box they put in every store window looked bad lol. It's funny thinking about that now, because JCPenney just like

The new logo was hideous and the giant square box they put in every store window looked bad lol. It's funny thinking about that now, because JCPenney just like every other retail big box chain, got rid of all their window displays decades ago. I dunno what they were thinking. It's still not uncommon to drive past a macys and see a giant facade that's mostly painted over because they decided they didn't need window displays.