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That isn't their strategy. The largest part of their strategy has been cutting central costs (which are, not coincidentally, obscenely large at consumer goods
by skippyboxedhero 4y ago
That isn't their strategy.
The largest part of their strategy has been cutting central costs (which are, not coincidentally, obscenely large at consumer goods companies). That has been their strategy since the early days.
The cost-cutting that you are seeing across the industry started because 3G exposed the fact that a lot of companies were running with incredible amounts of fat. But during that time, you have also seen massive increases in competition across the sector due to changes in consumer demand that has led to brand-destroying behaviour.
- backtoyoujim 4y agoBy "fat" I assume that you mean "people with jobs that pay enough to let them buy things like expensive chocolates ?"
- cercatrova 4y agoI don't believe it's smart to have people on the payroll just because. If they're not producing value for a business, then a business should remove them. Yes, it does suck for the person getting fired, but that's life, they'll find a different job.
- golergka 4y agoPeople aren't entitled to their jobs any more than any other business is entitled to their customers. To think that they are is to infantilize salarymen and to perceive them less as free economic agents and more like serfs, incapable of proving their worth in a free, competitive market.
- skippyboxedhero 4y agoNo, I mean people who earn $100-200k/year and do nothing. Consumer products company had hundreds of these people.