That might be true and I believe you but that doesn't change the fact that I'm more and more deeply uncomfortable handing over more and more personal data to a

That might be true and I believe you but that doesn't change the fact that I'm more and more deeply uncomfortable handing over more and more personal data to a single large entity who basically knows as much about my life as I do. The single rogue employee might not be able to do much but inevitably all these companies suffer leaks, hacks and whatever else. Google is not immune to this. Machine learning is also a black box as much as anyone will tell you they understand it they really don't. So the potential for mishaps there are high. Again I do believe Google is the best technology company on earth, I continue to use their products, but I'm also more and more in deep contemplation on how to build viable alternatives to a lot of the products I use. I'll never be able to build things at their scale or even at the caliber of their UX but maybe there's a better alternatives as we go into ambient computing.