Maybe the web was initially not designed for doing these kinds of things, but on the other hand it is basically the only platform that enables people to click a

Maybe the web was initially not designed for doing these kinds of things, but on the other hand it is basically the only platform that enables people to click a link and immediately start using whatever app is behind the URL. That's fundamentally why the web has grown as much as it has, and why there is huge incentive for people to build more APIs that let people do more with that platform. I suppose you could in theory build a similar kind of platform that allows you to the same things in better ways. There may even be a lot of money there. But it hasn't happened, and so it makes a lot of sense IMO to build these kinds of apps.