I love the quote: “If you want to build a ship, don’t drum up the men to gather wood, divide the work and give orders. Instead, teach them to yearn for the vast

I love the quote: “If you want to build a ship, don’t drum up the men to gather wood, divide the work and give orders. Instead, teach them to yearn for the vast and endless sea.” – Antoine de Saint-Exupery. It embodies the crux of human psychology. You can try to force a hand to do what you want but unless you convince the mind the precipitated action will never be sustainable.