The simplest answer is that the state can prevent the company from doing business here at all, just like how China cuts off non-conforming platforms. This effec

The simplest answer is that the state can prevent the company from doing business here at all, just like how China cuts off non-conforming platforms. This effect could echo into other states, just like laws in California often anticipate nationwide changes. A state ban on a nationwide company could also extend to its vendors and customers, so platforms could be cut off from advertisers and suppliers here. This technique has also been used in CA and in Europe to widen the compliance net.