> calling 70 people to get 70 ad views is a terrible ROI But calling 70 people to get 70 new advertisers is OK, or if it's early days 70 people who can get you

> calling 70 people to get 70 ad views is a terrible ROI But calling 70 people to get 70 new advertisers is OK, or if it's early days 70 people who can get you some traffic.