Apple Maps becoming good is a testament to Apple’s engineering culture and relentlessness. They made the decision, 9 years ago, to provide an alternative to Goo

Apple Maps becoming good is a testament to Apple’s engineering culture and relentlessness. They made the decision, 9 years ago, to provide an alternative to Google Maps. They kept iterating on the product despite being inferior during the earlier days. Most other big tech co’s printing the amount of cash that Apple has would have abandoned the maps product and paid the Google tax.