I think what's most interesting is that xkcd knows that it's the right time to release this type of comic. In other words, they play a hell of a meta game. Look

I think what's most interesting is that xkcd knows that it's the right time to release this type of comic. In other words, they play a hell of a meta game. Look at this thread, it's mostly a bunch of applause for Apple Maps with some healthy critique mixed in. I've been happily using Apple Maps for years now and would have shared this thought if this had been released 2 years ago. But likely not enough other people would have felt the same at that time for this to be a generally relevant piece of social commentary.