> Legislation asking (indirectly) that companies shove even more of these "Click here to read our cookie policy" type messages into everyone faces has only made

> Legislation asking (indirectly) that companies shove even more of these "Click here to read our cookie policy" type messages into everyone faces has only made the problem worse. Disagree here. It's not gotten worse, it's gotten more visible. It's only ethical to ask people before tracking them, so any site should have done this already. This legislation forces businesses to act more honestly towards users in this regard. Businesses impacted then take this and frame it in a manner of "we're very sorry that your government forces us to annoy you with this, but if you'd just sign here we'll be right out of your way..." and the vast majority of techies swallow it because it is, indeed, annoying to have to sign away privacy again and again. It doesn't have to be this way. See the omission of a cookie wall on various sites that don't do anything that requires special consent.