Apple Music (well, iTunes at the time) was pretty good. But that was in the era where you bought music, so they had a full profile of what you liked. More impor

Apple Music (well, iTunes at the time) was pretty good. But that was in the era where you bought music, so they had a full profile of what you liked. More importantly, with your iPod, they knew what you actually played, no matter how obscure. Now, with streaming, this is much harder problem because the only signals you get are likes and play time, but this signal is a lot more noisy than music you would spend real money on.