I've always squirmed when anyone uses the term "Generation X". Seems to have always meant ... "we're going to need a label for this younger demographic so we ca

I've always squirmed when anyone uses the term "Generation X". Seems to have always meant ... "we're going to need a label for this younger demographic so we can market garbage to them". We don't understand them because we're too focused on getting that nicer car or watching the fake news or going to The Olive Garden. The phrase "Generation X" will also make them feel guilty for being "lazy". Pigeonholing is quasi-bullshit but it does sound cooler than "Baby Boomer", Generation Y ("the next letter in the alphabet"), etc. If a gun was held to my head I'd request something like "Atari Generation" or something else that would require you to remember something that stimulated your mind in 1979 besides DynoMutt®.