Thats because its mobile-first! Like 2016! The founders and their stakeholders all agreed, trendy! Like in 2016! Like Yo! But Hello, but spelled the German way

Thats because its mobile-first! Like 2016! The founders and their stakeholders all agreed, trendy! Like in 2016! Like Yo! But Hello, but spelled the German way Hallo! and because there already is a social network (and mobile app) called Hello, and other communications apps called Hello, and its also cool to mispell startup names, a web 2.0 staple, like last decade!