I think there's a weird cognitive dissonance in how this shows up in their externally visible behavior. Their weird superbowl ad, for example, was simultaneousl

I think there's a weird cognitive dissonance in how this shows up in their externally visible behavior. Their weird superbowl ad, for example, was simultaneously about getting the gang back together nostalgia for a down-and-out relic of a bygone era ... and the metaverse. It targeted an older generation who perhaps has drifted away from or lost track of the people that used to be important to them, and tries to sell a shared virtual reality. Is the hope really that boomers are going to lead the way into the metaverse?