A public web of trust network based on asymetric crypto with weighted reputation scores between scientific entities, is an entirely different thing than trendin

A public web of trust network based on asymetric crypto with weighted reputation scores between scientific entities, is an entirely different thing than trending on twitter. Besides, the "paper" you cite is not a paper at all, yet plenty of universities had their fun with the concept, so if anything it shows that it's possible to get people excited to do study reproducing work after all.