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Oh I agree - it looks like it does for all of those reasons. Even for normal me, when using it, I find I like the design language. e.g. When sorting out my tax,
by goldcd 4y ago
Oh I agree - it looks like it does for all of those reasons.
Even for normal me, when using it, I find I like the design language.
e.g. When sorting out my tax, it has sections that clearly explain "Does this apply to you" and if it does and you fill it in, then you get a summary on the "master-list" you eventually submit.
Also the only site where clicking on the "more info" section actually clears up any query I had.
I've no doubt there're endless interactions, a/b testing and all the rest that have enabled them to create something that looks so basic.
It's just that's such an unfamiliar pattern to engage with.
We all "tut-tut" over "dark design" - but there are very few commercial sites that want you to get in, do your task quickly/accurately - and then leave for a year.
e.g. Google prides themselves on you finding what you're looking for quickly - but they want you to come back again.
- d4mi3n 4y agoI feel this way about most utilities I deal with. TMobile and Comcast both have terrible UX for their websites. PG&E is a bit better, but only in that it's better organized. I'd love for more services to have simpler interfaces. I honestly feel the web in general is over-complicated for most day-to-day tasks. This may just me being grumpy about the volume of poorly implemented single page apps I run into.
- goldcd 4y agoOh, you've just picked another of my personal scabs there. "We'd like you to use our website, but we don't take it seriously" You know the companies, they stick up your renewal quote 20% and hope you'll not notice. You go to their web-site, and there's just an "accept" button. You enter 'web-chat and after 30 mins, they'll knock it down to an 18% increase" Then you phone them and after some endless messages around "have you tried using our website" you can eventually escalate it through a few phone operators around the world to 'on-shore-customer-retention", who'll knock it down to an inflationary 3% increase. Feel all this could easily be replaced by some 30 min online IQ test - I'd still waste the same time, but at least it would cost them less to retain me.
- robertlagrant 4y agoYou could also volunteer to train their negotiation AI, to be used in future years. Or perhaps you did!