3 ms·
Content is half the battle. Distribution is the other. Don't forget the third half; getting people to give a damn (i.e. marketing).
by t0pj 18y ago
Content is half the battle. Distribution is the other.
Don't forget the third half; getting people to give a damn (i.e. marketing).
- brandnewlow 18y agowell said. A comment I read somewhere about Rocketboom often comes back to me. It was something like this: "They made a halfway decent video show....and then got it played everywhere. The everywhere was the real value." The blog post linked about is not about making a video show, it's about the everywhere part of the equation.