> We assessed idea selection quality using two different measures: (1) the ‘creativity score’ of the pair’s selected idea23 and (2) the ‘decision error score’—t

> We assessed idea selection quality using two different measures: (1) the ‘creativity score’ of the pair’s selected idea23 and (2) the ‘decision error score’—the difference in creativity score between the top scoring idea and the selected idea—where smaller values reflect a better decision Eh, I don't think creativity is so easily measured and also what they're calling creativity is incredibly narrow. As someone who went to art school, constraints are a huge part of being creative... when you ask a lot of artist what the "right" tool for their craft is, the answer is often "any tool you have will do"... being creative IS about doing more with less, and if you need to be face to face to do a proper brainstorming, perhaps you are not as creative as someone who can.