I remember how TV ads were in Japan back in 2015, they pretty much remind me of tiktok today. Very quick, jumpy transitions and over the top acting compared to

I remember how TV ads were in Japan back in 2015, they pretty much remind me of tiktok today. Very quick, jumpy transitions and over the top acting compared to stuff in the west. Seemed also pretty common in South Korea at the time. Vivid, more contrasting colors also made their way in line with today's flat design interfaces in consumer apps, but that seems common everywhere and I guess it was in reaction to the overuse of the hipster faux-vintage aesthetic. It seems also that some companies have taken cues from the fashion world, seeing the way tv ads storylines are executed now.