Apple doesn't believe that niche exists [the 7" tablet], but you can bet it will if the Kindle Fire succeeds. I hear this a lot, and I always think it discredi

Apple doesn't believe that niche exists [the 7" tablet], but you can bet it will if the Kindle Fire succeeds. I hear this a lot, and I always think it discredits the authors analysis of Apple. Apple doesn't think there is a product worth making at 7", which is far different than there not being a market. Apple also thought Netbooks weren't worth making (worst of both worlds). That didn't mean there wasn't a market or a niche, but that Apple doesn't rush to fill a void because other people have a product that is selling there. Apple doesn't think about marketing like other companies. And they don't create products to "counter" other products. They create the products that they think are perfect. That said, i do think there is a market. There are times I wish I had a 7" iPad. Not often, but occasionally. I would probably buy two of them to keep around the house for the kids to use.