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I wonder if it's just two different approaches to the world. In a transactional approach, I'm looking for the recipe; and just giving me the recipe (plus some
by rgoulter 5y ago
I wonder if it's just two different approaches to the world.
In a transactional approach, I'm looking for the recipe; and just giving me the recipe (plus some useful tips for how to prepare the dish) is useful. "mommy blog" preamble is useless.
In a social approach.. food inherently exists in relation to people. -- Maybe it makes more sense in person to talk about the context of the meal you cooked, and it just doesn't translate to search engine result pages?
- chipgap98 5y agoI don’t know anyone that enjoys the long blocks of text on recipe blogs. It’s not just the presence of the text that’s an issue but the fact that it buries the actual recipe at the bottom of a giant page so they can cram more ads in.
- Nursie 5y agoHah, of course, the ads! It's not just building a brand, or copyright, it's the income stream from advertising. I really am shockingly naive sometimes :)
- woojoo666 5y agoI heard it's also for SEO purposes, more keywords to show up in search engines
- aaaaaaaaata 5y agoMore time spent on the page, is the SEO benefit.
- Nursie 5y agoSure, and I do read food articles with lots of character sometimes, particularly from chefs or reviewers/critics on fairly mainstream/large sites like the guardian. But I do that when I want to read something whimsical, informative or entertaining. 99% of the time, if I've found someone's cooking-blog it's because I want to cook something specific, right now! I guess the annoyance is someone trying to sell me on one thing when I really want the other :)