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You need to make it absurdly easy and in-flow. Otherwise you are stuck sending emails to users asking for feedback, and the return on those in my experience is
by meristem 4y ago
You need to make it absurdly easy and in-flow. Otherwise you are stuck sending emails to users asking for feedback, and the return on those in my experience is below 4%.
If what you want is to have a lengthier conversation please remember time is money--remunerate the user for their time helping you.
- Nathanba 4y agoHa, I've had two companies ask me for a 1h and even 2h(!) timeslot do discuss my feedback in depth. In return they'll give me a 20$ gift certificate. I actually worked for a competitor of them for a while, my feedback would have been insanely valuable.
- tchock23 4y agoLowballing an incentive is worse than offering no incentive. Either pay a fair hourly rate and run fewer interviews, or skip it entirely. Charity donations can also be effective if you offer a reasonably sized donation.