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Did you try emailing them? Look up your most active users and send a personal email or reach out to them on Twitter. Especially when you’re B2C, small, and you
by jitl 5y ago
Did you try emailing them? Look up your most active users and send a personal email or reach out to them on Twitter.
Especially when you’re B2C, small, and your users are small, build that personal relationship. Find your most passionate users, figure out where they hang out (Reddit? Twitter? Facebook? Discord) and try to start a community there.
This serves two purposes:
- Your passionate users will want to talk to you! They will have a particular power-user perspective, but much better than no feedback.
- Building an effective community that is excited about your product is fantastic for marketing. Word of mouth is the most effective kind of advertising.