There seems to be two sides to this. The first, mentioned already in this thread, is that maximizing profits should not be the ultimate yardstick in all cases.

There seems to be two sides to this. The first, mentioned already in this thread, is that maximizing profits should not be the ultimate yardstick in all cases. The second is that we are not setting incentives correctly in healthcare: preventative care still plays second fiddle to curative care. If the healthcare industry were purely free market, this could be attributed to individuals not understanding the long-term benefits of preventative care, or overly discounting the distant future. But the healthcare system is not purely free market. The largest payers, public and private, could do a lot to correct the incentives by setting their reimbursements accordingly.