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Sounds like a good first step. Especially if his plan is to run Twitter in a more hands off way. Instead of 7,500 employees, they can probably do the job with 7
by staunch 4y ago
Sounds like a good first step. Especially if his plan is to run Twitter in a more hands off way. Instead of 7,500 employees, they can probably do the job with 700 people that are specially picked, and make the company much more efficient.
Reddit apparently has 700 employees today, and they haven't done anything significant since they had far fewer employees. Scaling these services just isn't nearly as hard as it used to be, especially given how many more experienced engineers and good technologies exist today.
Twitter should re-build the product to be almost purely software driven, with as little employee intervention as possible. Give users the tools to self-moderate content however they want. For the good of their users and long-term success, they'd be wise to make self-moderation easier to do in a "healthy" way even if it's worse for short-term engagement and revenue. Again, Reddit did this fairly well for years without a huge team.
What Twitter lacks most of all is someone with the guts to risk breaking the product in order to fix the product. The team at Twitter has been visibly afraid to make significant changes, which has left the product weak by modern standards. It's a lot like Apple was before Jobs came back.