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> By the time the service was shut down, CNN+ had garnered around 150,000 subscriptions in a little over two weeks from launch. This is baffling. Regular CNN h
by spupe 4y ago
> By the time the service was shut down, CNN+ had garnered around 150,000 subscriptions in a little over two weeks from launch.
This is baffling. Regular CNN has ~540,000 daily viewers, with less than 130,000 of those being younger than 54 years old [1]. It is just inconceivable in my mind that about a third of this largely geriatric audience would sign up for CNN+ in two weeks, AND that somehow they thought this was too few people.
[1] https://www.forbes.com/sites/markjoyella/2022/02/21/cnns-ratings-collapse-prime-time-down-nearly-70-in-key-demo/?sh=6ec84c26dda0 https://www.forbes.com/sites/markjoyella/2022/02/21/cnns-rat...
- missedthecue 4y agoI can't believe they were projecting ~30 million subscribers in 8 years.