Here's how I think of Aldi's: it's like real-life loot boxes. I mean you don't actually get a mystery box but for a lot of people they go to the store not knowi

Here's how I think of Aldi's: it's like real-life loot boxes. I mean you don't actually get a mystery box but for a lot of people they go to the store not knowing what there'll be and I think a lot of people like that. It's like gambling in a way. This seems to really appeal to some people. I'm not one of them however.