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It’s still low volume. Consumer products get made by the million

• webmaven 5y ago
  Many consumer products do get produced in that sort of volume, but consumer electronics often are produced in smaller numbers, when considered on a per-sku basis. There's a reason the Commodore 64 remains the most popular personal computer ever sold: There was really only one model, and it sold millions. Even though the market has expanded hugely since the 80s, it has also fragmented, and no personal computer, not even the original iMacs, has ever reached that level of popularity since. So, given that the production volume for Javelins may be doubled (at least, and potentially much more if they start being exported more freely), it isn't unreasonable to expect some cost savings.