If 0.025% (a tenth of a quarter of a percent) of the people who watched the video _so far_ buy a unit, they're already break even. And that's only considering t

If 0.025% (a tenth of a quarter of a percent) of the people who watched the video _so far_ buy a unit, they're already break even. And that's only considering the 44k people who watched the video in the first 12 hours.