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Let's reverse engineer what a PM will think with data: 1. 80/20 rule: Target best performing shows, replicate success to capitalize on fan loyalty/momentum (ne
by mgh2 5y ago
Let's reverse engineer what a PM will think with data:
1. 80/20 rule: Target best performing shows, replicate success to capitalize on fan loyalty/momentum (new seasons or spins): The Crown, Money Heist, Designated Survivor, Narcos...
2. Validation: Look at high movie ratings, copy those categories: Korean dramas, documentaries, telenovelas, reality TV...
3. Culture: Follow trending themes on social media - feminism, financial freedom, woke...incorporate them into the screenplay, regardless of bias, craft, or message
4. Engagement: As long as we capture user attention and addiction, reinforce this habit via recommendations with AI algorithms
Like Facebook, they are focused on creating an addiction machine for short term gain, and this strategy is reflected on their increasingly low quality shows - this affects the brand, leading to low trust and rising churn