The point is that people would have the option to opt-out of or opt-in to privacy, when that makes sense. Not every company would offer those options, but no co

The point is that people would have the option to opt-out of or opt-in to privacy, when that makes sense. Not every company would offer those options, but no company can today, except for cloud storage where client-side encryption can be considered practically secure in many, but not all cases. For a database client-side encryption unfortunately cannot provide adequate protection.