Look how beautiful and well-designed it is. This is almost beyond Apple-level taste. I would throw money at this company if I had the inclination to get into

Look how beautiful and well-designed it is. This is almost beyond Apple-level taste. I would throw money at this company if I had the inclination to get into this kind of hobby :-) edit: beyond just how it looks and the mechanical properties, I also wonder how much additional value they added during integration. Yes the BOM may sound trivial ("small signal processing FPGA, a bunch of ADC's and a couple DAC's") but IME it's easy to mess this up without a lot of extra attention. Example: my TV is plugged into a DAC which powers standing speakers, and every time I turn it on, there is a discontinuity that blasts a "pop" at maximum volume through the speakers regardless of volume level. Or you could end up with a line level hum if not shielded properly. Etc.