Thanks for breaking that down from your perspective. It wasn't a reference to any crypto/money ideology at all. It was a reference to how many companies had or

Thanks for breaking that down from your perspective. It wasn't a reference to any crypto/money ideology at all. It was a reference to how many companies had or have zero revenue but would imagine gaining great valuations based on the existence of users, and their ability to monetize those users, and acquiring those users cheaply. This is pretty much a hallmark of Web 2.0. This had the competing goals of having a funnel or path of users to become interested and follow to merely signing up (or actually paying for something), while also counting how long those users stayed with the goal of increasing how long they stay while reducing the areas they drop off or bounce, investors know there isn't revenue and also are in line with the idea that users will be monetized in the future. A lot of times it never happens, hence illusion. The KPIs are metrics used to woo investors based on the data collected about how users stay in the funnel. OKRs are meetings about how to increase the KPIs. I don't consider those buzzwords, I consider them actual words/acronyms referring to useless drivel in that industry. Hope that helped you or someone.