I'm not sure I agree on the piracy front. Everyone I know who's young enough to have been college aged since about 1998, knows exactly how and where to turn.

I'm not sure I agree on the piracy front. Everyone I know who's young enough to have been college aged since about 1998, knows exactly how and where to turn. This is an age bracket running into early-40s now. I think what's stopped more and more people from piracy has been all-you-can-eat subscriptions. Not that they can't, or won't, but that spotify + netflix took care of a huge portion of consumption. From this perspective, taking more and more things off the menu has a huge potential to turn the tide. This show's only on Disney, that show's only on HBO - and HBO isn't available here. This season's on netflix but next season's on prime ..